• - about -
  • - work -
    • Sky
    • Sky
    • Samsung Worlwide
    • Jam
    • Harper Collins
    • Olympic Games 2012
    • Next
    • Surcouf
    • La Poste
    • Moët & Chandon
    • Loto
    • Banque Populaire
    • La Poste
    • Scotland
    • Transitions
    • Specific Media
    • Specific Media
    • Loto
  • - photos -
    • Scotland
  • Sky
    We created a unique Facebook app.
    Art Direction, Graphic Design
    2013
  • Sky
    Sky Go Extra Campaign launch
    Art Direction, Graphic Design
    2013
  • Samsung Worlwide
    Brief: Samsung wanted to launch its new, revolutionary 3G connected Galaxy Camera around the world in a big way.

    Idea: This camera takes photos for sharing – we recruited 32 of the most influential Instagramers (the world’s most social photographers) and challenged them to prove that their city was the most photogenic in the world.

    We used Tumblr (the world’s most creative social network) as the campaign’s photo hub. Visitors to the Tumblr voted for their favourite photos by sharing them on with their friends. The city with most shares wins.
    Art Direction, Graphic Design
    2013
  • Jam
    Jam digital agency new branding.
    Art Direction, Graphic Design
    2013
  • Harper Collins
    Social media platform for books lovers.
    Creative Direction, Graphic Design
    2013
  • Olympic Games 2012
    Iphone app for London Olympic Games 2012.
    Art Direction, Graphic Design
    2013
  • Next
    Facebook app, taking the user on a visually stunning journey through the evolution of fashion.
    Art Direction
    2013
  • Surcouf
    Integrated campaign
    Creative Direction, Graphic Design
    2012
  • La Poste
    BtoB campaign.

    La Poste offers 3 all inclusive services for small and medium-sized companies wanting to do direct marketing to their client. To present those services, we created a film which shows the ease of use through 3 Super Heroes. The idea is simple: they look after you, you have nothing to do.
    Creative Direction, Graphic Design
    2011
  • Moët & Chandon
    Moêt&Chandon 'Be Fabulous' digital campaign.

    The idea was to appeal to the sense of elitist indulgent voyeurism of user. He would be able to see different outrageous scenes of a Party. To access it though, he has to prove his «Fabulous» identity by answering a few intimate questions. If he get the answer, he'll become a VIP guest and will enjoy a lot of Fabulous benefits & get entry to every M&C event.
    Art Direction
    2011
  • Loto
    sss
    Art Direction, Graphic Design
    2012
  • Banque Populaire
    ATL campaigns 2007 - 2010.

    We won and looked after this account for 3 years. I co-managed the creative direction and set up a full team of designers and copywriters. Concept was to revisit old fairy tales and adapt stories to the brand.
    Art Direction, Creative Direction
    2011
  • La Poste
    BtoB Direct marketing campaign.

    La Poste (French Postal Service) wanted to send its 5000 business clients a special message to show the diversity and originality of its new services. I created and designed a vinyl record box that explains the benefit of its services with songs. I worked with 4 music bands with different inspirations: Rock, Folk, Hip-Hop, Electro, to illustrate the diversity and mix the brand offers.

    Music: Tatianas - Xavier Jamaux - Brigittes - Beat Asaillant
    Creative Direction, Graphic Design
    2011
  • Scotland
    I've made a trip to Scotland in March. It's been magic.
    Photography
    2013
  • Transitions
    'Adaptive lenses' campaign.
    Art Direction, Graphic Design
    2012
  • Specific Media
    Pitch for global advertising campaign Specific Media 2012

    'Waste'
    Art Direction, Graphic Design
    2012
  • Specific Media
    Pitch for global advertising campaign 2012
    Art Direction, Graphic Design
    2012
  • Loto
    blabla
    Art Direction, Graphic Design
    2012
© 2013 Fabien Pons - all rights reserved.
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